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HCPS Academic & Career Planning Guide

Sports, Entertainment, and Event Marketing I Honors

Sports Entertainment, and Event Marketing I

  • Course #81751
  • Credit/Elective
  • 36 WeeksCourse #8175V
  • 1 additional credit for completing the Cooperative Education work-based learning method of instruction 36 weeks

Description

  • Develop an understanding of fundamental marketing concepts related to the sports and entertainment industries
  • Investigate the components of customer service skills, branding, product development, pricing and distribution strategies, business structures, sales processes, social media, sponsorships and endorsements
  • Examine and create promotion plans needed for sports and entertainment events

Students qualified as CTE finishers will take an Industry Credentialing assessment related to the course